Creating Your Logo/Logotype
Right now your Website — your portfolio — just has your name typed at the top of the page. The introduction to typography marks the next phase of your journey in the Mac Lab. Since I’m requiring you to start a fictitious business, and since all businesses need a visual identity, you’re about to create a unique logotype for yourself.
The Process: It All Begins with the Instructions |
Working with Illustrator: What You’ll Learn The Holy Trinity of Typography! | Something(s) You Didn’t Know But You Sure as Heck Better Know! | Text Tool Tips Must Know Info! (As is every video that follows!) | Substitute Bold for Black | Graphic Design Tricks | Change Points to Pixels | The Preference Trap | Adjusting Preferences | Kerning and Shortcut | Fine Kerning | Font Size Adjustment and Shortcut | Adjusting Leading and Shortcut | Adjusting Tracking and Shortcut | Finishing Touch | A Word of Advice and an Extra Tip | Proof of Concept |
Note: See Pathfinder tutorials for related workflow tips.
Important: Watch this video for tips and tricks the pros use.
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Rebooting the Mac Lab
Though this is first and foremost a Website to support and promote my high school students, people from around the world seem to have found it of some use as well. Should you find something of value here, please pay it forward in a manner of your choosing. Should you wish to help the kids in the Mac Lab, please watch this movie and/or consider donating from this page.
New Mac Lab Links
Valhalla High School | GUHSD | Skocko | FAQ
Students | Parents | Educators | Visitors
Tutorials | Grand Central Linkage | Link Lines
Mac Lab 2.0 | Mac Lab Studio | Inspiration
Email from Around the World | Forum
How it Began Scroll to bottom of page
09/10 Classes: Digital Arts | 3D | Multimedia
The Mac Lab Needs Your Help:
ROP has updated 31 of our computers. We need to raise $18,000 to purchase the remaining 14 to round out the lab as we average over 40 students per class. Mike and Rochelle Joplin (the kind family behind the Valhalla Foundation) have graciously offered to match the first $6,000 so we'll be two-thirds of the way there once we raise the first $6k. You may donate directly to the Foundation (choose Mac Lab from the Booster menu) or via Pay Pal from this page. All donations are tax deductible and the tally will be kept on this page. Current total is $3,850. On behalf of the students who will be using these computers over the next three years, thank you for your generosity. 
