The Mac Lab

Tag: perception

Work It (Week 30)

by on Apr.23, 2012, under Blog

There’s no such thing as a creative type. As if creative people can just show up and make stuff up. As if it were that easy. I think people need to be reminded that creativity is a verb, a very time-consuming verb. It’s about taking an idea in your head and transforming that idea into something real. And that’s always going to be a long and difficult process. If you’re doing it right, it’s going to feel like work.
Milton Glaser

Then maybe I did it wrong.

I agree with everything in that Glaser quote except that last sentence. Sure, searching for fresh ideas then bringing them to life can be a long and difficult process but I always thought it was fun. As a kid, I picked fruit and vegetables during the summer months. That was work. The two summers after high school, I was a laborer for a construction company. That was work. I started my first business—Back Room Graphics—during my second year at college. That was fun!

So, are creative efforts fun or work? Like everything else, that depends on your personal perspective.

In all cases of perception, from the most basic to the most sophisticated, the meaning of the experience is recognized by the observer according to a horizon of expectation within which the experience will be expected to fall.
James Burke / The Day the Universe Changed

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Raising Expectations (Week 31)

by on May.02, 2011, under Blog

In all cases of perception, from the most basic to the most sophisticated, the meaning of the experience is recognized by the observer according to a horizon of expectation within which the experience will be expected to fall.
— James Burke / The Day the Universe Changed

Do you understand what that means? If not…

Look the question in the eye, extract what’s make believed
Prism bends the lighted path, like notions preconceived
Skocko / Dream Yet Complete

Your own expectations can and will affect the outcome of your observations and experiences. But it’s not just a matter of what you expect to happen. When it comes to the challenges you face each day, the other variable is desire. What do you want to happen? Another way to look at this perceptual/experiential duo is explored in these lines from DYC:

Trust is time to ask yourself, to find the strength to ask
Questions free the answering, unbinding them our task
Faith is time spent wondering, what we’re meant to find
Imagine it’s your purpose, adventure by design
Belief is time to listen, but who has time for that?
Especially when the answers, knock expectations flat

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